Nick Sal's HubSpot Inbound Marketing and Consulting Blog

I Ran a HubSpot Agency Partner for a Year: Here’s What I Learned

Posted by Nick Salvatoriello

Jan 13, 2017 8:00:00 AM

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Topics: VAR - Partner Related, Marketing Team Management, Social Business Transformation

[Recap] "Our agency rocket ship hits wall, then explodes..." | Highlights from month 7 leading HubSpot Partner, IMR Corp

Posted by Nick Salvatoriello

Aug 9, 2016 10:30:00 AM

 

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Topics: Hubspot News, Self Improvement, Social Media Culture, Marketing Team Management, VAR - Partner Related

[Recap] The Rocket ship takes off: Month 6 of leading inbound marketing agency, IMR Corp

Posted by Nick Salvatoriello

Jun 7, 2016 8:30:00 AM

April marked the 6th month leading up my first inbound agency, Innovative Marketing Resources. I'm still reeling.  So much happened to move our agency in one direction in April, only to have us break apart that plan/direction (including the team) and head off in a new one in May.  You'll see what I mean in a moment.  Let's begin:

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Topics: Marketing Team Management, Social Business Transformation, VAR - Partner Related, Customer Delight, Self Improvement

[Recap] Team reorganized, marching forward: Month 5 leading inbound agency, IMR Corp

Posted by Nick Salvatoriello

Apr 20, 2016 8:30:00 AM

March marked my 5th month of my journey into agency life as a HubSpot Partner.  I felt we had gotten things stablized and on track for growth through the end and February into March.  We still had a long road ahead of us on our journey to building a model inbound agency....

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Topics: Marketing Team Management, VAR - Partner Related, Customer Delight, Self Improvement

[February Recap]: "Let's start over..." | Month 4 leading HubSpot Agency Partner, IMR Corp

Posted by Nick Salvatoriello

Mar 17, 2016 8:00:00 AM

February marked my 4th month of my journey into agency life as a HubSpot Partner.  It was also my first full month working at the agency since finishing up paternity leave.  It was by far my most challenging month since finishing my nearly 5 years working as a HubSpot employee.  

This month began with uncovering client issues, billing problems, and staff inefficiency.  The middle of the month consisted of reorganization, emergency content production sessions and pulling off an abrupt pivot into a more stable retainer/business model.  By the end of the month, thanks to the team pulling together and a ton of extra hours and hustle, it felt like I was in the pilot's seat of a plane that began to pull out of it's nose dive and we were starting to soar back up to a promising future (for ourselves as well as our work with our clients and partners in the inbound community.)  

Nobody had illusions that this new role would be easy for me, I just had no idea running an inbound agency could be this hard.  As I think you're hear and see blow, I've done my best to embrace the challenges and rally our team and our clients to the cause...  

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Topics: Marketing Team Management, VAR - Partner Related, Self Improvement

Where Inbound Marketing Clients Hide - Strategies for industry targeting

Posted by Nick Salvatoriello

Mar 11, 2013 10:42:00 AM

[From the Editor:] The following is a guest blog post by Teicko Huber, HubSpot Partner and CEO of Focus2Grow, a firm that specializes in sales and marketing innovation solutions.  I "discovered" Teicko from his thoughtful, insightful contributions to the HubSpot Partner Forum on Linkedin - particularly around go-to-market strategies that Value-added-resellers (VARs) of our software program should implement for growth and success.  I asked Teicko if he would be willing to share some of his greatest hits from that forum here on the Nick Sal Inbound HubSpot Consulting Blog and he said yes!  Here....is his story....  -NSI

Inbound Marketing Client Strategies | Target Sectors with Growth
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Topics: Social Business Transformation, Hubspotter Guest Posts, Marketing Team Management, VAR - Partner Related

Interview with a Hubspot VAR - James Heaton of the Tronvig Group, NYC

Posted by Nick Salvatoriello

Jul 12, 2012 5:09:00 PM

Nick Sal: Who are you, whats your role, where do you work?

James Heaton Hubspot VAR Portrait
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Topics: Hubspotter Guest Posts, Marketing Team Management, Social Business Transformation, Inbound Marketing Examples

How I built a virtual inbound marketing team for HubSpot

Posted by Nick Salvatoriello

Jan 30, 2012 12:35:00 PM

This is a guest post by George A. White.  George is the Marketing Director for Padalog.com, a SAAS solution that empowers businesses to publish catalogs via apps for tablets and smartphones; EndlessEmbrace.com, a diamond engagement ring e-commerce site; and several other websites. Over the past year George has used HubSpot tools with these two websites to develop a strong online presence, generate new leads, and obtain new customers. Feel free to introduce yourself to George: george.white@gmail.com

elance-joblist-example
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Topics: Inbound Marketing How-To, Blogging Strategies, Marketing Team Management