Nick Sal's HubSpot Inbound Marketing and Consulting Blog

If I've learned anything from the last 10 years in the industry, it's that everybody struggles with implementing inbound marketing at first. I say that not to discourage you, but the opposite. If you’re having trouble making HubSpot work for your business, you’re not alone! There is a whole world of fellow HubSpot users out there to learn from.

How did two guys with no particular background in sales lead a movement that doubled their firm’s revenue from one year to the next? How did they — with invaluable assistance from a team of like-minded sales reps that were recruited to join them — go about the daunting challenge of devising a repeatable, customer-centric process for converting inbound leads into new paying customers?

And most importantly, how can you get the same results (or better) at your business?

This guest blog post was written by Doug Bernstein. Doug is the founder and managing member of SEM Zen. Formally Vertical Interactive, the company has been delivering custom websites, web-based applications and  creative solutions along with SEO and PPC management services to its client since 2000. SEM Zen is currently shifting it's focus to be a full-fledged Inbound Marketing agency utilizing Hubspot for itself and its clients as well. doug@semzen.net is a great way to connect with Doug.